Mental Health Marketing

Mental Health in 2024 is arguably Australia’s greatest health challenge.

In the past two years, 42.9% of Aussies reported experiencing a mental health condition in their lifetime (ABS).

Nearly 40% of young Australians have been living with a mental health disorder for 12 months or longer; and 71% of GPs say mental health is Australia’s greatest emerging health issue. (Sate of the Nation RACGP 2023).

DigiMed Australia is a trusted leader in medical marketing for doctors, health organisations and medical services – and we are now delighted to offer competitive options for mental health professionals in Sydney and Melbourne, looking to cultivate their patients’ wellbeing through empathic, sensitive marketing.

We can create mental health websites for

GP Mental Health Marketing
Psychiatrist Medical Marketing
Psychologist Medical Marketing
Anxiety & Depression Specialist Marketing
Trauma Therapist Marketing
Psycotherapist Marketing
LGBTIQ+ Mental Health Therapist Marketing

Or core mental health services include

Creating websites and SEO to target new patients and reinforce key mental health education when your patient is at home. Pricing here.
Intergenerational mental health campaigns that create nuanced, meaningful messages for the right audience.
We understand that men are often afraid to speak about mental health for fear of losing face; while younger Australians see the mental health discussion as far less taboo but need sharp, simple messaging.
We are also passionate about culturally-aware campaigns to service Indigenous Australians, (which currently have nearly a threefold increased rate of suicide than Australia’s general population); and LGBTIQ+ campaigns provide compelling messages to a community that has a tenfold increased risk of suicide than the general population (Lifeline).

Other mental health care services include

Multidisciplinary Mental Health Videos (peer workers, psychiatrists, psychologists, pain experts), using professional news journalists and news crews
Social Media campaigns to illustrate important days on the mental health calendar such as World Suicide Prevent Day, Men’s Health Week, R U Ok? Reconciliation Week and National Carers’ Week
Logos, stationery, branding, business cards and other templates for mental health professionals.
Opportunities to work with peer support workers and other medical key opinion leaders in mental health.
Hosting and organising mental health events.